Print Pieces
THE CHALLENGE
Celebrate good news. Discretely.
White Cloud came to Slingshot with big news. They had just won the #1 rating in a leading consumer review publication. You know, the consumer review publication that we all know and love, but can't name due for legal reasons.
THE SOLUTION
Number one for number two.
We were asked to develop a few one-off print pieces to help promote their brand and create a unique tone and voice. I worked with my Art Director and Creative Director to create these headlines and concept directions. Each line and concept revolved around the publication the piece was shown in and was targeted towards our demographic, Walmart Moms.
Agency: Slingshot
CD: Julie Bowman
Art Director: Matt Kern